Mother Dairy Recruitment 2024

The Product Marketing Manager is a critical member of the Mother Dairy marketing team, responsible for developing and executing go-to-market strategies for new and existing products. The ideal candidate will have a strong understanding of the dairy industry, consumer behavior, and marketing principles and practices.

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Responsibilities:

• Develop and execute go-to-market strategies for new and existing products
• Manage and track the performance of product launches
• Optimize product launches for performance
• Stay up-to-date on the latest trends and developments in the dairy industry and consumer behavior
• Work with other marketing team members to ensure that product launches are integrated with other marketing initiatives

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Skills:

• Bachelor's degree in marketing, communications, or a related field
• 3+ years of experience in product marketing
• Strong understanding of the dairy industry, consumer behavior, and marketing principles and practices
• Experience in developing and executing go-to-market strategies
• Experience with product launch analytics platforms
• Excellent writing and communication skills
• Ability to work independently and as part of a team