Mankind Pharma Careers 2023

We are seeking a passionate and experienced Customer Marketing Manager to join our dynamic team at Mankind Pharma. As a Customer Marketing Manager, you will play a pivotal role in developing and executing data-driven customer marketing strategies that enhance customer engagement, satisfaction, and loyalty. You will be responsible for creating and managing customer marketing campaigns, analyzing customer data to identify trends and opportunities, and developing customer personas to tailor marketing efforts. Your expertise will be instrumental in driving customer growth and retention, contributing significantly to the overall success of Mankind Pharma.

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Responsibilities:

• Develop and implement comprehensive customer marketing strategies aligned with overall business objectives
• Conduct market research and analyze customer data to identify trends, opportunities, and challenges
• Create and manage targeted customer marketing campaigns across various channels, including email, social media, and direct mail
• Develop customer personas to tailor marketing efforts and enhance customer engagement
• Track and measure campaign performance using key metrics such as open rates, click-through rates, and conversion rates
• Collaborate with cross-functional teams, including sales, product marketing, and customer service, to ensure customer-centricity across the organization
• Stay up-to-date on the latest trends and technologies in customer marketing to continuously improve strategies and effectiveness

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Skills:

• Proven experience in developing and implementing customer marketing strategies
• Expertise in data analysis and customer segmentation
• Strong understanding of marketing automation tools and platforms
• Excellent communication and presentation skills
• Ability to work independently and as part of a team
• Passion for customer engagement and loyalty