Amazon Recruitment 2023

The Senior Marketing Analyst is responsible for leading the marketing analytics team and developing data-driven insights to inform marketing strategy and decision-making. This includes working with a variety of data sources, including customer data, market research data, and sales data, to identify trends, patterns, and opportunities. The Senior Marketing Analyst also works to develop and implement marketing performance dashboards and reports to track the results of marketing campaigns and initiatives.

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Responsibilities:

• Lead the marketing analytics team and develop data-driven insights to inform marketing strategy and decision-making
• Work with a variety of data sources, including customer data, market research data, and sales data, to identify trends, patterns, and opportunities
• Develop and implement marketing performance dashboards and reports to track the results of marketing campaigns and initiatives
• Collaborate with other marketing teams to support the development and execution of marketing campaigns
• Stay up-to-date on the latest marketing analytics trends and best practices

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Skills:

• Master's degree in Business Administration, Marketing Analytics, or a related field
• 5+ years of experience in marketing analytics
• Strong analytical and problem-solving skills
• Excellent communication and interpersonal skills
• Ability to work independently and as part of a team
• Proficiency in data analysis tools and programming languages (e.g., Python, SQL)