Nerolac Recruitment

Do you possess a curious mind and a passion for uncovering hidden trends? Are you an analytical whiz with a knack for translating data into actionable insights? Do you dream of contributing to the success of a leading paint brand like Nerolac? If you answered yes, then the Market Researcher role at Nerolac could be your perfect canvas!

Nerolac Careers

Responsibilities:

Conduct comprehensive market research studies using quantitative and qualitative methodologies.
Analyze consumer behavior, preferences, and purchase patterns to identify emerging trends and unmet needs.
Monitor competitor activity and assess their strengths, weaknesses, and market share.
Gather and interpret data from various sources, including market reports, surveys, and focus groups.

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Skills:

Master's degree in Marketing Research, Business Administration, or a related field (preferred).
2-4 years of experience in market research, preferably within the paints and home décor industry (a plus).
Strong analytical and problem-solving skills, adept at interpreting data and drawing meaningful conclusions.
Excellent communication and presentation skills, able to convey complex information clearly and concisely.
Proficiency in research methodologies, data analysis tools (e.g., SPSS, Excel), and market research software (a plus).
Ability to work independently and as part of a team, meeting deadlines efficiently.
Strong curiosity and a passion for understanding consumer behavior.

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